Jason's Sourdough launches in Tesco

Jason's Sourdough launches in Tesco
Jason's Sourdough Superb Sprouted Grains

Jason's Sourdough Superb Sprouted Grains

SOURDOUGH SEPTEMBER SET TO BE SUPERB WITH BRAND NEW ‘SUPERB SPROUTED GRAINS’ LOAF FROM JASON’S SOURDOUGH

Just in time for Sourdough September, Jason’s Sourdough launches its Superb Sprouted Grains loaf as part of their Straight Up Sourdough range, available from 6th September.

Jason’s founder, fourth-generation Master-baker, Jason Geary, has created a loaf that bursts with texture and flavour for the ultimate Sourdough experience.

Crafted with perfection, the sprouted spelt grains are soaked in the famous Jason’s Sourdough culture, before being added to the final dough, which goes through the unique long fermentation process to create a delicious flavour and superb quality.

The loaf brings all the deliciousness that Jason’s is famous for, alongside the health benefits associated with Sprouted grains, such as gut-health properties and higher nutritional content, providing an easy choice for your new everyday sliced bread.

The new loaf will be launching into Tesco, alongside The Great White loaf, to complete a perfect Straight Up Sourdough range.

Pre-sliced and perfect for your toaster, Jason's loaves include the added benefits of sourdough, such as being more gentle on the gut. Each loaf is packaged in a paper bag with a transparent window and re-sealable label, to showcase the delicious sourdough inside, whilst giving a truly authentic, craft bakery experience that sets Jason’s loaves apart from regular bread.

The Jason’s Sourdough Tesco range includes:

No.1 Straight Up Sourdough – The Great White: Straight up, this classic white loaf is the perfect sandwich bread. Pair with your favourite fillings or enjoy slathered with butter, toasted or untoasted for a melt-in-the-mouth sensation.

No.7 Straight Up Sourdough – Superb Sprouted Grains: A loaf packed with nutrition, the Superb Sprouted Grains is the perfect base to top with poached eggs and tomatoes, or to slather with pate for that wholesome flavour in every bite.

Jason’s Sourdough is slow proved over twenty-four-hours, typical of artisanal sourdough, delivering that special and unique flavour that the loaves are famous for. As with all Jason’s breads, the new range is free from any added sugars or nasties - perfect for those looking for great tasting bread made up of minimal ingredients.

Find out which stores we're in by clicking the link below: 

https://www.jasonssourdough.co...